Rise of mass advertising, the: law, enchantment, and the cultural boundaries of british modernity
Auteur :
Rosenberg, Anat
Éditeur :
Oxford University Press
ISBN :
9780192858917
Date de publication :
22 sept. 2022
Dimensions :
24,1 x 16,3 x 2,2 cm
Poids :
856 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The Rise of Mass Advertising is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.