Marketing tourism in south africa
Auteur :
George, Richard
Éditeur :
George, Richard
ISBN :
9780195995404
Date de publication :
14 juil. 2011
Dimensions :
24,1 x 16,9 x 2,8 cm
Poids :
916 g
Langue :
Anglais
Pays d'origine :
Afrique du Sud
This is the fourth edition of Marketing tourism in South Africa by UCT senior lecturer Richard George. Up-to-date statistics, analysis of important players, and discussion of key trends ensures the book is at the forefront of local developments in tourism marketing.