Reinventing business models: how firms cope with disruption
Auteur :
Volberda, Henk W. / van den Bosch, Frans / Heij, Kevin
Éditeur :
Oxford University Press
ISBN :
9780198792048
Date de publication :
23 nov. 2017
Dimensions :
24,0 x 16,2 x 2,4 cm
Poids :
622 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Re-inventing Business Models concentrates on the how and when of business model innovation. It provides managers with menus to outperform competitors and helps them choose between improving the existing business model and radically renewing it. The conclusions are supported by the authors' own research and case studies.