Persuasion in society

Auteur :
Jones, Jean G. / McClanahan, Andi / Sery, Joseph
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367620431
Date de publication :
29 mars 2022
Dimensions :
25,4 x 17,8 cm
Poids :
760 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This fully-updated fourth edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving perspectives from rhetoric, critical theory, and social science and applying their insights to practical political, social, and business contexts.