Event tourism and cultural tourism: issues and debates
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415623681
Date de publication :
9 août 2012
Dimensions :
24,6 x 17,4 cm
Poids :
680 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book provides interesting perspectives on innovation in festivals, destination and event image, cultural events and national identity, religious festival experiences, effective management and marketing of events. It was published as a special issue of the Journal of Hospitality Marketing and Management.