Lexus: the relentless pursuit
Auteur :
Dawson, Chester
Éditeur :
John Wiley & Sons Inc
ISBN :
9780470828045
Date de publication :
5 avr. 2011
Dimensions :
22,6 x 15,0 x 1,8 cm
Poids :
476 g
Langue :
Anglais
Pays d'origine :
USA
A behind-the-scenes look at Lexus s surprising twenty-year success story in a revised new edition In the 1980s, German brands BMW and Mercedes-Benz dominated the luxury car market and had little reason to fear competition from Japan.