M-commerce: technologies, services and business models
Auteur :
Sadeh, Norman
Éditeur :
Sadeh, Norman
ISBN :
9780471135852
Date de publication :
29 avr. 2002
Dimensions :
23,6 x 19,3 x 1,5 cm
Poids :
524 g
Langue :
Anglais
Pays d'origine :
USA
The first complete introduction to the technology and business issues surrounding m-commerce With the number of mobile phone users fast approaching the one billion mark, it is clear that mobile e-commerce (a.k.a. ""m-commerce"") is the next business frontier.