Corporate strategy for hospitality

Auteur :
Knowles, Tim
Éditeur :
Knowles, Tim
ISBN :
9780582281677
Date de publication :
5 déc. 1995
Dimensions :
24,6 x 18,9 x 1,8 cm
Poids :
623 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Written for both the student and manager, this book provides an insight into the theory and practice of strategy formulation and implementation within the hospitality industry. Up-to-date, detailed industry case studies, drawn from international sources, are integrated throughout.