Communicating health: a culture-centered approach
Auteur :
Dutta, Mohan J.
Éditeur :
John Wiley and Sons Ltd
ISBN :
9780745634920
Date de publication :
13 déc. 2007
Dimensions :
24,8 x 17,3 x 2,4 cm
Poids :
581 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The culture-centred approach offered in this book argues that communication theorizing ought to locate culture at the centre of the communication process such that the theories are contextually embedded and co-constructed through dialogue with the cultural participants.