Marketing green building services
Auteur :
Yudelson, Jerry
Éditeur :
Taylor & Francis Ltd
ISBN :
9780750684743
Date de publication :
5 nov. 2007
Dimensions :
23,5 x 19,1 cm
Poids :
748 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Presents information to assist executives and partners in design and construction firms in crafting competitive strategies that build on their firm' strengths, while shoring up their weaknesses. Since most design and construction firms specialize in particular market sectors, this book examines the important market segments for green buildings.