Airline survival kit: breaking out of the zero profit game
Auteur :
Taneja, Nawal K.
Éditeur :
Taylor & Francis Ltd
ISBN :
9780754634522
Date de publication :
15 mai 2003
Dimensions :
23,4 x 15,6 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Reviews the challenges encountered by the airline industry, plausible future prospects for global passenger growth and its regional distribution, and alternative airline business models to capture and stimulate this traffic.