Myth of green marketing, the: tending our goats at the edge of apocalypse

Auteur :
Smith, Toby
Éditeur :
University of Toronto Press
ISBN :
9780802080356
Date de publication :
25 juil. 1998
Dimensions :
22,9 x 15,2 x 1,3 cm
Poids :
320 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Canada
Smith analyses the role that social myths such as green marketing play in public understanding of the environmental crisis. Sure to raise controversy with its unique discussion of the cultural and social aspects of environmental issues.