Destination recommendation systems: behavioural foundations and applications
Auteur :
Fesenmaier, Daniel
Éditeur :
CABI Publishing
ISBN :
9780851990231
Date de publication :
20 juil. 2006
Dimensions :
24,4 x 17,2 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This area of tourism research and development is referred to as destination marketing systems (DMSs) and brings together applied and academic interests ranging from marketing and management to psychology, mathematics and computer sciences. This is a comprehensive synthesis of current research, featuring contributions from leading researchers.