Consumer psychology of tourism, hospitality and leisure: volume 3
Auteur :
Crouch, Geoffrey / Perdue, Richard / Timmermans, Harry / Uysal, Muzaffer
Éditeur :
CABI Publishing
ISBN :
9780851997490
Date de publication :
21 janv. 2004
Dimensions :
24,4 x 17,2 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Themes covered by the papers include attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation; attraction and loyalty; and image and interpretation.