Professional practice in health care marketing: proceedings of the american college of healthcare marketing
Auteur :
Winston, William
Éditeur :
Taylor & Francis Inc
ISBN :
9780866565493
Date de publication :
1 janv. 1986
Dimensions :
22,9 x 15,2 cm
Poids :
600 g
Langue :
Anglais
Pays d'origine :
USA
This informative volume introduces the most current standards for practicality and professionalism in health care marketing. Major health marketers reveal state-of-the-art applications and activities that will keep you on the cutting edge of this growing specialty.