Experimenting with emerging media platforms: field testing the future

Auteur :
Pacheco, Dan
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032160924
Date de publication :
1 juin 2023
Dimensions :
23,4 x 15,6 cm
Poids :
352 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Experimenting with Emerging Media Platforms teaches students in media tracks — journalism, advertising, film and public relations — how to independently field-test and evaluate emerging technologies that could impact how media is produced, consumed and monetized in the future.