Media and entertainment industry management: how to integrate business and management with creativity and imagination
Auteur :
Ryu, Sunghan
Éditeur :
Taylor & Francis Ltd
ISBN :
9781032221243
Date de publication :
19 avr. 2024
Dimensions :
24,6 x 17,4 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Ryu presents essential concepts and frameworks on business and management in the media and entertainment industry in a digestible manner. Readers are supplemented with focused and relevant insights into critical topics with vivid examples from real world case studies.