Credit marketing and consumer protection
Auteur :
Ison, Terence G.
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041077220
Date de publication :
1 août 2025
Dimensions :
21,6 x 13,8 cm
Poids :
1130 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The mid-20th century saw a significant expansion in the purchase of consumer goods and in the use of credit. Originally published in 1979, this book presents a review of some of these developments, together with an evaluation of some of the techniques of control over abuses in the marketing of consumer goods.