Social media and tourism: an integrated perspective
Éditeur :
Taylor & Francis Ltd
ISBN :
9781041353003
Date de publication :
23 nov. 2026
Dimensions :
27,6 x 21,9 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book explores how digital platforms are transforming the tourism landscape, influencing how destinations are perceived, experienced, promoted, and discussed. The chapters examine the powerful role of social media in shaping contemporary travel behaviour and destination management.