Behavioral economics for dummies
Auteur :
Altman, Morris
Éditeur :
John Wiley & Sons Inc
ISBN :
9781118085035
Date de publication :
27 mars 2012
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
568 g
Format :
book
Langue :
Anglais
Pays d'origine :
Grande Bretagne
A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions like splurging on an expensive watch can seem far from rational.