Soap, sex, and cigarettes: a cultural history of american advertising
Auteur :
Sivulka, Juliann
Éditeur :
Sivulka, Juliann
ISBN :
9781133311133
Date de publication :
3 mars 2011
Dimensions :
23,3 x 16,3 x 1,6 cm
Poids :
566 g
Langue :
Anglais
Pays d'origine :
USA
Examines how American advertising both mirrors society and creates it. This title explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues.