Product development strategy: innovation capacity and entrepreneurial firm performance in high-tech smes
Auteur :
Tajvidi, Mina / Karami, Azhdar
Éditeur :
Palgrave Macmillan
ISBN :
9781137501370
Date de publication :
28 juil. 2015
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Product Development Strategy provides a concise theoretical and analytical discussion relating to the theory and practice of strategy, innovation capacity, and entrepreneurial performance. The book discusses an innovative perspective which provides a practical insight into the field of product development strategy.