Luxury the chinese way: the emergence of a new competitive scenario
Auteur :
Rovai, S.
Éditeur :
Palgrave Macmillan
ISBN :
9781137537737
Date de publication :
29 févr. 2016
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
China's love for luxury is not a phenomenon brought on by the contemporary luxury market, but has been a part of Chinese culture and history for generations.