Enterprise: entrepreneurship and innovation
Auteur :
Lowe, Robin
Éditeur :
Taylor & Francis Ltd
ISBN :
9781138423794
Date de publication :
3 juil. 2017
Dimensions :
24,6 x 18,9 cm
Poids :
1420 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Presents readers with an introduction to the various dimensions of entrepreneurship and market innovation. This book focuses on enterprising behaviour. It contains: case studies and 'pause and reflect' situations for the entrepreneur to deliberate on the information they have before making their decision.