Customer-driven organization, the: employing the kano model
Auteur :
Coleman, Sr., Lance B.
Éditeur :
Taylor & Francis Ltd
ISBN :
9781138438224
Date de publication :
27 juil. 2017
Dimensions :
25,4 x 17,8 cm
Poids :
370 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Does your organization provide customer satisfaction or does it inspire customer loyalty? Which is more important? See how lessons learned from the service sector were applied to manufacturing and other diverse settings, including the nonprofit sector and even on one‘s own home front