Media relations in property
Auteur :
Norwood, Graham
Éditeur :
Taylor & Francis Ltd
ISBN :
9781138461338
Date de publication :
28 juil. 2017
Dimensions :
21,6 x 13,8 cm
Poids :
620 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Media relations are a vital tool helping property companies to build shareholder value through stronger brands and help sell and let properties faster and at a fraction of the cost of other marketing techniques. This book, containing case studies and comments from numerous people within the property industry, aims to demystify the black art of PR.