Political communication in direct democratic campaigns: enlightening or manipulating?
Éditeur :
Palgrave Macmillan
ISBN :
9781349338764
Date de publication :
1 janv. 2012
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Analyzes the communication processes in direct democratic campaigns and their effect on the opinion formation of the voters. Based on a detailed analysis of the politicians' strategies, media coverage and the opinion formation of the public in three campaigns, this book argues that the campaigns are more enlightening than manipulating.