Entrepreneurial icebreakers: insights and case studies from internationally successful central and eastern european entrepreneurs

Auteur : Prats, J. / Sosna, M. / Sysko-Romanczuk, S.
Éditeur : Palgrave Macmillan
ISBN : 9781349495979
Date de publication : 1 janv. 2015
Dimensions : 21,6 x 14,0 cm
Langue : Anglais
Pays d'origine : Grande Bretagne

This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies – ready to use in entrepreneurship and strategy courses – that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.

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