Harnessing place branding through cultural entrepreneurship

Éditeur : Palgrave Macmillan
ISBN : 9781349499434
Date de publication : 1 janv. 2015
Dimensions : 21,6 x 14,0 cm
Langue : Anglais
Pays d'origine : Grande Bretagne

This book draws together three overlapping relationships and knowledge domains. These are the cultural entrepreneurship/creative industries, the public and/or private philanthropic contributions that have funded artistic production and the preservation and presentation of place brands as a mechanism to revitalize local economies and communities.

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