Sustainability storytelling: translating strategy into effective stories

Auteur :
Hower, Mike
Éditeur :
Kogan Page Ltd
ISBN :
9781398625532
Date de publication :
3 mai 2026
Dimensions :
23,4 x 15,6 cm
Format :
Cloth over boards
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Understand how to craft strategies and messages that engage different stakeholders on sustainability, avoiding greenwashing and creating compelling and compliant communication.