Understanding creative business: values, networks and innovation
Auteur :
Shorthose, Jim / Maycroft, Neil
Éditeur :
Taylor & Francis Ltd
ISBN :
9781409407140
Date de publication :
28 nov. 2012
Dimensions :
24,6 x 17,4 cm
Poids :
861 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Understanding Creative Business bridges the gap between creative practice and mainstream business organisation, entrepreneurship and management. It discusses the effective positioning of creative practice within the contexts of professional and business development, cultural policy-making priorities and the wider cultural economy.