Practical guide to ethics in public relations, a
Auteur :
Luttrell, Regina / Ward, Jamie
Éditeur :
Bloomsbury Publishing Plc
ISBN :
9781442272743
Date de publication :
9 févr. 2018
Dimensions :
22,7 x 15,3 x 1,6 cm
Poids :
408 g
Langue :
Anglais
Pays d'origine :
USA
A Practical Guide to Ethics in Public Relations is brimming with case studies, practitioner advice, practical ethical dilemmas and popular culture references to help students better understand and engage with the inevitable ethical dilemmas that arise in marketing communication.