Value trail, the: how to effectively understand, deploy and monitor successful business models
Auteur :
Sanso, Marc
Éditeur :
Taylor & Francis Ltd
ISBN :
9781472452566
Date de publication :
28 févr. 2015
Dimensions :
24,6 x 17,4 cm
Poids :
440 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Offers a comprehensive approach to competitive analysis and strategy, considering value as a central theme and from a customer based perspective. This book fully develops a disruptive new model of strategic analysis (namely the Three Dimensions of Value model) that approaches the drivers of success within a business from a value-based perspective.