International and cross-cultural business research
Auteur :
Usunier, Jean-Claude / van Herk, Hester / Lee, Julie Anne
Éditeur :
SAGE Publications Ltd
ISBN :
9781473975897
Date de publication :
27 avr. 2017
Dimensions :
24,2 x 17,0 cm
Poids :
360 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Successfully combining cross-cultural management and business research methods, this team of international authors provide much needed coverage of the implications that should be considered when undertaking research across different cultures.