Management of innovation, the: managing and creating technology capital
Auteur :
Galasso, Alberto
Éditeur :
University of Toronto Press
ISBN :
9781487553562
Date de publication :
14 mai 2024
Dimensions :
23,5 x 15,9 x 2,3 cm
Poids :
400 g
Langue :
Anglais
Pays d'origine :
Canada
Examining how firms harness and build technology capital, the text unpacks the two stages of innovation—technology management and creation. It explores essential trade-offs in resource allocation and cost-benefit decisions, while demystifying intellectual property and patent analytics for startups and established companies.