Strategies in e-business: positioning and social networking in online markets
Éditeur :
Springer-Verlag New York Inc.
ISBN :
9781489978608
Date de publication :
13 août 2016
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
USA
This book shows how to align strategy, organization design, human resource management and e-business practice in developing successful social networking programs, taking into account the global financial crisis and challenges to traditional business models.