Acting strategically, thinking critically: concepts, cases, and tools for business students
Auteur :
Merenda, Michael J.
Éditeur :
Cognella, Inc
ISBN :
9781516525669
Date de publication :
12 sept. 2018
Dimensions :
25,4 x 20,3 x 2,3 cm
Poids :
633 g
Langue :
Anglais
Pays d'origine :
USA
A student-friendly, strategic management textbook that utilizes activity-based learning strategies, short and comprehensive cases, critical thinking exercises, and several well-known analytical frameworks to not only help students master strategic management concepts, but also “think about thinkingâ€.