Fundamentals of public relations, the: what it is and how to do it well
Auteur :
Harasta, Joseph
Éditeur :
Cognella, Inc
ISBN :
9781516536504
Date de publication :
16 nov. 2018
Dimensions :
25,4 x 20,3 x 1,5 cm
Poids :
333 g
Langue :
Anglais
Pays d'origine :
USA
Provides students with a comprehensive understanding of the essentials of public relations and teaches them how to apply and practice them successfully. After a brief introduction, the book presents students with public relations research and the legal implications of public relations practice.