Rebranding: a guide for historic houses, museums, sites, and organizations
Auteur :
Eliasof, Jane Mitchell
Éditeur :
Bloomsbury Publishing Plc
ISBN :
9781538148907
Date de publication :
11 mars 2022
Dimensions :
23,0 x 15,3 x 1,2 cm
Poids :
295 g
Langue :
Anglais
Pays d'origine :
USA
If you’re part of the leadership team of a small historic house museum or historical society, you might consider rebranding -- either renaming your organization or developing a new look – to make your organization more appealing to a younger, more diverse audience. Here’s a guide to doing that.