Fairchild dictionary of retailing 2nd edition, the
Auteur :
Ostrow, Rona
Éditeur :
Bloomsbury Publishing PLC
ISBN :
9781563673443
Date de publication :
1 oct. 2008
Dimensions :
27,9 x 21,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Defines terms commonly used in various parts of the retail industry, from retail advertising to merchandising and displays. This dictionary lists terms alphabetically with cross-referencing. It also includes legislation related to the retail industry, government agencies, and merchandise marts.