Beginner's guide to mobile marketing, a
Auteur :
Mishra, Karen / Garris, Molly
Éditeur :
Business Expert Press
ISBN :
9781606498408
Date de publication :
30 déc. 2014
Dimensions :
22,8 x 15,2 x 0,9 cm
Poids :
231 g
Langue :
Anglais
Pays d'origine :
USA
Provides a look at mobile strategy and emphasizes the mobile ecosystem and career opportunities in the mobile marketing industry. Each chapter guides the student through the steps of creating a mobile marketing strategy so that they end up with a final mobile marketing plan.