Sense and respond: how successful organizations listen to customers and create new products continuously
Auteur :
Gothelf, Jeff / Seiden, Josh
Éditeur :
Harvard Business Review Press
ISBN :
9781633691889
Date de publication :
7 févr. 2017
Dimensions :
23,4 x 15,5 x 2,8 cm
Poids :
481 g
Format :
Cloth over boards
Langue :
Anglais
Pays d'origine :
USA
We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with their customers, employees, and other stakeholders. But