Hbr's 10 must reads on sales (with bonus interview of andris zoltners) (hbr's 10 must reads): bonus article: an interview with andris zoltners
Auteur :
Harvard Business Review / Kotler, Philip / Zoltners, Andris / Anderson, James C., Jr. / Goyal, Manish
Éditeur :
Harvard Business Review Press
ISBN :
9781633693272
Date de publication :
23 mai 2017
Dimensions :
20,9 x 13,9 x 1,5 cm
Poids :
204 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
USA
If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success. This book will inspire you to: • Understand your customer's buying center • Transition away from solution sales