Hospitality marketing and branding research
Auteur :
Kabia, Sunil
Éditeur :
Arcler Press
ISBN :
9781774698907
Date de publication :
31 mars 2024
Dimensions :
22,9 x 15,2 cm
Poids :
272 g
Langue :
Anglais
Pays d'origine :
Canada
The hospitality business uses market research to distinguish changes of patterns and market, which allows them to develop and outperform their rivals. As highlighted by this volume, a marketing technique is a fundamental aspect of any field-tested strategy for a business, regardless of how big or small it is.