Trust inc.: how business wins respect in a social media age
Auteur :
Yeomans, Matthew
Éditeur :
Taylor & Francis Ltd
ISBN :
9781783538102
Date de publication :
17 avr. 2018
Dimensions :
23,4 x 15,6 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book explains how social media made sustainability a mainstream concern for all society. It is a powerful guide for both communication and marketing professionals in business, and a textbook for the growing field of sustainability communication in higher education.