Brands, hallelujah!: affective encounters with sensory capitalism
Auteur :
Lonergan, Paddy
Éditeur :
Emerald Publishing Limited
ISBN :
9781835499238
Date de publication :
6 oct. 2026
Dimensions :
22,9 x 15,2 x 1,5 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Brands, Hallelujah! articulates the sustained cultural relevance and resonance of specific brands by presenting unique case studies that reflect and channel various existential themes e.g., the cultural need for belonging, status, order, meaning, permanence etc. while illustrating their significance for consumers and society.