Pre-suasion: a revolutionary way to influence and persuade
Auteur :
Cialdini, Robert B.
Éditeur :
Cialdini, Robert B.
ISBN :
9781847941411
Date de publication :
8 sept. 2016
Dimensions :
24,0 x 16,2 x 3,8 cm
Poids :
701 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
It's a world where the cautious blurt out personal information if asked a particular initial question, where on-line purchases are influenced by unrelated background images, and where exam results are affected by the layout of the classroom. 'BEST SALES AND MARKETING BOOK OF 2016'A FINANCIAL TIMES 'BEST BOOK OF 2016'