Strategy for tourism
Auteur :
Tribe, John
Éditeur :
Goodfellow Publishers Limited
ISBN :
9781910158623
Date de publication :
31 janv. 2016
Dimensions :
24,6 x 18,9 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this second edition covers strategic management in a variety of tourism contexts.