Fifth phase, the: an insight-driven approach to business transformation
Auteur :
Powell, Mark
Éditeur :
LID Publishing
ISBN :
9781911687993
Date de publication :
5 oct. 2023
Dimensions :
21,6 x 13,8 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Business has started from 'data up' and needs to start again from 'value down', going back to the drivers of real business value and deciding what insights would help realize that value. Only then can we begin to interrogate data with purpose.