Public relations and communication management in europe: a nation-by-nation introduction to public relations theory and practice
Éditeur :
De Gruyter
ISBN :
9783110176117
Date de publication :
25 mars 2004
Dimensions :
23,0 x 15,5 cm
Poids :
851 g
Langue :
Anglais
Pays d'origine :
Allemagne
The book challenges the notion that public relations in Europe is no more than a copy of the Anglo-American approach.